Discovery Annual

Client: Discovery Communications

Design Challenge: Discovery Communications is the world’s number one nonfiction media company. The annual report of 2010 presents to its shareholders how the company had remained true and amazing to its audiences, employees and social responsibilities, while generating revenue.

Design Solution: Based on the theme “It’s amazing because it’s real”, a line of heartbeat is incorporated into the design. Throughout the book, it changes into various exciting diagrams and statistics.

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